OBI Creative, Ad Agency

PROJECT Rebrand Redesign


Developer / Co-Designer


WordPress / HTML5 / CSS3 / Javascript / PHP / Photoshop / Illustrator


OBI Creative underwent an award-winning rebranding in 2014 and was overhauled accordingly.

I collaborated with OBI’s creative team to offer design input on user interaction and functionality. Before beginning development on the new design and layout I migrated the existing site to Flywheel hosting, refactored styles and removed scripts from the <head> to optimize speed and overall performance.

The front-end facelift introduced enhanced responsive behavior and mobile user experience and helped highlight the quality and caliber of OBI’s branding and art direction.